Kérastase’s Genesis Bain Hydra-Fortifiant Shampoo is a clarifying formula that helps to minimise the risk of breakage and hair fall. Ideal for weak, brittle hair, the shampoo gently cleanses the lengths of impurities and excess oils, while leaving strands feeling stronger and fuller. The formula is fortified with a blend of edelweiss native cells and ginger root to encourage the illusion of thicker-looking hair. Enriched with Aquaxyl for an added moisture boost, the shampoo promotes a lustrous glossy appearance.